03.11
Consultant Marketing Manager
Omron Healthcare is the leading supplier of blood pressure monitors, with over 100 million sold worldwide and have a wide range of healthcare products both for professionals and for at home, including body fat monitors, pedometers, nebulisers and portable ECG monitors.
Omron Healthcare contacted us at a time when they were re-locating their UK office and were looking for assistance with their marketing activity. Mandy took on the role of Consultant Marketing Manager, working with the UK team as well as the Product Managers based in Europe and Japan, developing and implement marketing activities for the UK business, both through the professional sector as well as for the consumer markets.
Budgets to Blood Pressure Brochures
As Consultant Marketing Manager, Mandy was also responsible for monitoring the marketing budget, developing good relationships with existing and new suppliers, coordinating the PR activity, producing literature and developing product launch campaigns and working with Omron’s distributor network.
Medical Professionals, Campaigns & Events
From working with key opinion leaders witthin the field of blood pressure and cardiology to collaboration with “Walk to School Week” and exhibiting at the Vitality Show, working with Omron encompassed the whole remit of marketing communications and PR and enhanced Mandy’s knowledge and experience within the health and wellbeing markets.
“…..we truly consider RPR as part of our team, playing an important part in scheduling and developing our product promotions, Mandy has an in-depth knowledge of the health and wellbeing, and her understanding of the marketplace is invaluable. Mandy takes a key part in planning and strategy of solutions, we are confident in her proven ability to deliver them within tight deadlines……………
Steve MacAleese,
General Manager, Omron Healthcare UK





